film direction | content strategy
When a group of kids gets to visit the set of their favorite TV show there’s only thing on their minds: magic. Cable channel Gloob asked to create something unforgettable for Detetives do Prédio Azul’s fans and the aim was to create one magical experience, filled with surprises and complete with the thrill of feeling they were inside an episode.
Year: 2019
To celebrate Children’s Day (a Brazilian holiday), I reached out to Flamengo, Flamengo, the most popular football team in the country, to create something memorable.
I developed the concept, produced and directed this heart warming prank where players gave these little fans the surprise of their lives. This was a co-production between Ferrorama.tv and Flamengo, released on the team’s social media channels.
It reached +5 million views on Flamengo official networks in the first 72 hours (+220k likes, +50k shares, +10k comments) and it became a viral sensation, ranking at #7 on YouTube’s trending chart.
Year: 2018
Bruno Natal 